Walmart Price Match Policy: Walmart.com Prices Only, Rules & Exclusions

If you're hoping Walmart will beat a competitor's ad, the short answer is no. Walmart's current price match policy only lets you get the Walmart.com price on an identical item when you buy it in a Walmart store, and only under specific conditions. Here's what qualifies, what doesn't and how Walmart.com orders are treated, based on Walmart's own published policy. For returns and refunds, see the Walmart return policy guide.

How Walmart's price match works in stores

Walmart runs different price match rules for its stores and for Walmart.com ¹. In a Walmart U.S. store, Walmart will match the price of the identical item advertised on Walmart.com, with restrictions ¹.

The process is simple but time-sensitive: you must tell the Walmart associate about the price at the time of checkout ¹. Some price matches need a supervisor's approval, so the transaction can take longer while Walmart checks that your request qualifies ¹.

The policy text was last updated on June 8, 2023 ¹, and Walmart says it can change the terms at any time ¹.

Conditions your price match has to meet

• Identical item. Size, model, quantity, brand, color and similar details must match ¹.
• Live and in stock online. The item must be currently in stock and available to purchase on Walmart.com when you ask ¹.
• Quantity limits. Walmart may limit price-matched quantities to one per customer, per item, per day ¹. In New Mexico, quantities are limited only for purchases for resale ¹.
• Location. Matching to Walmart.com prices isn't available in Alaska, Hawaii or Puerto Rico ¹.
• Manager's call. The Walmart store manager on duty has the final decision on any price match ¹.

What Walmart won't price match

Walmart's exclusion list is what makes this policy narrower than many shoppers expect. A Walmart store won't match ¹:

• Competitors' online or in-store prices
• Walmart.com prices on special events, including clearance, Rollback, Black Friday or Cyber Monday deals and other limited-time promotions
• Prices from Walmart Marketplace retailers or third-party sellers
• Bundle offers, instant rebates, mail-in offers and offers that include financing
• Ads that require a purchase to get a gift card, and percentage-off or buy-one-get-one-free ads that don't show a specific price
• Prices from other Walmart stores or Neighborhood Market stores

In other words, a lower price at a different Walmart location doesn't count, and neither does a deal listed by a Marketplace seller on Walmart.com ¹.

Walmart.com orders: no price matching

If you shop on Walmart.com, there's no price match to request. Walmart says it aims to offer the best possible price on the site every day, so it doesn't match prices for items on its website, competitors' prices, Marketplace or third-party seller prices, or prices in Walmart stores and Neighborhood Markets ¹.

What if the price drops after you buy?

For Walmart.com purchases, the answer is spelled out: Walmart doesn't offer price matching for items previously purchased on Walmart.com that have since decreased in price ¹.

For store purchases, the policy is built around the checkout itself – you must inform the associate of the Walmart.com price at the time of checkout ¹. It doesn't describe any after-purchase price adjustment, so don't count on one.

Walmart vs. other retailers' price match rules

Price match policies differ a lot from store to store. Walmart's works only at checkout and only against Walmart.com prices ¹. If you shop around, compare with the Target price match guide or browse all price matching guides.

Quick tips

• Pull up the item on Walmart.com before you reach the register, and mention it at checkout – that's when the policy says to ask ¹.
• Make sure the online listing is the exact same item and is in stock; otherwise it won't qualify ¹.
• Check that the online price isn't a Rollback, clearance or other limited-time deal, since those are excluded ¹.
• Skip Marketplace listings: prices from third-party sellers on Walmart.com don't qualify ¹.
• Buying several of the same item? Walmart can limit matches to one per customer, per item, per day ¹.
• More on Walmart's other policies is on the Walmart store page.